| Socially Responsible Film Making |
| SOCIALLY RESPONSIBLE FILM INVESTING |
| The producer of The River Why is very interested in the promise of socially responsible film investing, therefore, this film is a hybrid financed by both equity investments and donations. |
Our fiscal sponsor for donations is the San Francisco Film Society. Donations made for The River Why are used for the production and treated, in a sense, like an investment. A pro rata share of revenues is recycled to other non-profits—particularly environmental programs that support rivers and fish. Recipients will be chosen by a board of donors. This is a win-win for the movie and for the non-profits: it raises awareness – and financial support for both. We hope to include “extras” about the non-profits that receive donations on the DVD when it is released. |